How Tenants Find Properties To Rent In The Digital Age

Property Management in The Digital Age

In the digital world nobody makes a decision without first asking the most knowledgeable and reliable source of information, Google. This is no different when it comes to looking for the perfect rental property, potential tenants and spending hours on Google trying to find their next home.

The most advanced Google and technology has become has allowed people to become more savvy and prospective tenants have become more knowledge about the property market and of property management agencies more than ever before.

Committing to a rental property is a major financial and lifestyle investment which means prospective tenants will take their time and do their research before making their decision, all of which is done online before going for an inspection.

As a Perth property owner who is looking to find prospective tenants it is essential that you choose a Perth property management team that is up to date with the latest digital trends and is doing its best to make sure that your property is visible online.

It’s very important to understand how a prospective tenant uses Google and other tools such as realestate.com.au to search for their next rental property. A prospective tenant uses the following information to quickly locate, identify and pick their properties online.

Suburb Location Segmentation

Ensuring your online listing is property segmented into the correct suburb is crucial. The first thing a prospective tenant looks at is the suburb as lifestyle and location is extremely important. A tenant will already have an idea of the lifestyle they want to live and pick their suburbs accordingly, it is important that your listing online has the suburb properly mapped out as well as all the amenities and ‘benefits’ of living in the suburb listed.

Price

Price is a driving factor for any product, and it is no different for rental properties in Perth. Tenants are very price sensitive and you must ensure that your property is priced within the correct brackets, so it is seen by the ideal audience and suited tenant. Even changing the price by a difference of $10-30 per fortnight could allow a bigger audience to view your property.

Type Of Property

The next thing that a prospective tenant looks at is the type of property, this includes types such as a house, apartment, townhouse etc. This is an extremely important decision for a tenant as it considers their lifestyle and way they want to live, for example do they want to worry about a garden? Do they want privacy?

Property Description and Imagery

Finally, the tenant will read the description of the property as well as look through the images provided. This is your chance to sell your rental property and show it off as best as you can, to do this you must write a detailed description that is going to entice the tenant to book in an inspection. However, you could have written the most detailed and alluring description but you would not win over the tenant without good photographs of the property that clearly show every room and give the prospective tenant a good visual on the property.

Make The Right Choice

We are very much in a digital world and with Google being one of the most important tools in someone’s life it is important you choose a property management agency that is up to date with the latest technology and trends.

At ThoguhtLeaders property management, we align ourselves with people that are knowledgeable and leading experts in all things Google. This allows us to make sure that we are listing our rental properties correctly and effectively following the research we have done on how a prospective tenant uses Google to find their next rental.

If you are looking for a reliable, hardworking Perth Property Management team that uses the latest technology to help you achieve a higher return on your investment, look no further than Thought Leaders. Contact Thought Leaders in Gwelup today to see what the property management Perth experts can do for you.